What to write in a Christmas card when you're stuck
A blank card can be strangely hard to fill. The good news: a great Christmas message is usually only three or four sentences, and they follow a pattern. Here it is, plus a builder that writes one for you.
The four-part formula
Almost every card that makes someone smile has the same four parts. You can write each one in a single sentence.
- Greet them by name. "Dear Sam," or "Merry Christmas, Grandma!" Their name makes it feel written for them, not copied onto a stack of cards.
- Mention one specific thing. Something from this year: a moment you shared, something they did for you, or something you noticed about them. This is the line they will remember.
- Wish them something for the year ahead. Rest, good health, a new job going well, more time together. Make it fit their life.
- Sign off to match the relationship. "Love," for family, "Cheers," for friends, "Warm wishes," for colleagues. More on this below.
Here's how that looks for an old friend:
Merry Christmas, Sarah! I still laugh about our wrong turn in Lisbon. Thank you for being the friend who turns a mistake into an adventure. I hope next year brings you that promotion and a few more trips. Love, Mike
Let the builder write one
Pick who the card is for and the tone you want. The builder writes a message using the formula. Press Shuffle for a new one, then edit it to add your specific line.
Message builder
What to write in tricky situations
Someone who lost a loved one this year
Acknowledge it gently instead of pretending it's a normal Christmas. Say their person's name if you knew them. Don't tell them to have a "merry" Christmas if that would ring hollow; "peaceful" is kinder.
Thinking of you this Christmas, and remembering Dad with you. I know the holidays feel different this year. I'm only a call away.
A coworker you barely know
Keep it short, friendly and about work you actually shared. One genuine sentence is enough.
Merry Christmas! Thanks for all your help on the launch this year. Enjoy a well-earned break.
Someone you've lost touch with
Don't apologize for the silence at length. Say you thought of them, share one memory and leave the door open.
Merry Christmas! I came across a photo from our college road trip and it made me smile. It's been too long. Let's catch up in the new year.
Someone who doesn't celebrate Christmas
"Happy holidays" or "Season's greetings" keeps the warmth without assuming. Or skip the holiday and wish them a happy new year.
Season's greetings! Wishing you a restful end to the year and a bright start to the next one.
Your boss
Thank them for something specific they did, wish them a good break, and keep the sign-off professional.
Thank you for backing me on the new project this year. I learned a lot. Wishing you a merry Christmas and a restful break.
What to avoid
- The year-in-review brag. A promotion and a new kitchen can wait for a phone call. A card is about them.
- Inside jokes the whole family will read. If the card goes on the mantelpiece, keep it mantelpiece-friendly.
- Guilt. "We never see you anymore" lands badly at Christmas. Try "I'd love to see you more next year."
- Religious lines for people who aren't religious, and the other way round. When unsure, go with "happy holidays".
- Only signing your name. A signature on its own reads as an obligation. Even one line makes the card a gift.
How to sign off
- Family: Love, All my love, Lots of love, Hugs
- Partner: Forever yours, All my love, Yours always
- Friends: Cheers, Love, Hugs, Your partner in crime
- Coworkers: Warm wishes, Best wishes, Happy holidays
- Boss or clients: Warm regards, With thanks, Best wishes for the new year
Sending it
Happy with your message? Press Send as a card under the builder. Foldycard opens with your words in a Christmas card. Add the names and share the link. On an iPhone Duo or another foldable it opens as they unfold the phone; on any other phone, with a tap.
Want more to pick from? There are 66 Christmas card messages here, sorted by who they're for.
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